BOWOOD'S PRIVACY AND COOKIE POLICIES

Privacy and Cookies

Last updated July 2025

At Bowood, we value your privacy. It is essential that you read and understand the Privacy Policy, which explains how we collect and use your personal information and why we do this. This policy relates to using this website and data gathered at Bowood House & Gardens and Bowood Hotel, Spa, and Golf Resort. All personal information is kept on a secure server.

If you are asked to provide information when contacting us and using our website, it will only be used in the ways described in this privacy policy. If you have any questions about this policy, please email our General Manager – m.voyle@bowood.org.

Data Protection

This policy refers to the EU General Data Protection Regulation (GDPR) or any subsequent or successor legislation regarding data protection.

The Bowood Estate is the ‘data controller’. This means we are responsible for deciding how we hold and use personal information about you and explaining it clearly.

Who are The Bowood Estate?

The Bowood Estate trading activities include Bowood Hotel, Spa & Golf Resort and Bowood House & Gardens.

VAT registration number: 139173755

The trading address is: Bowood Estate, Bowood, Calne, Wiltshire, SN11 0LZ. The business website, www.bowood.org, provides further details.

The Bowood Estate is registered with the UK Information Commissioner’s Office with registration number Z7143254.

Bowood’s Privacy Policy FAQ’s

What is personal information?

Personal information, or personal data, refers to any information about an individual from which that person can be identified. It does not refer to anonymous data, information from which personal identifiers have been removed.

What information do we collect?

When you purchase from us at bowood.org or become a member of Bowood (Spa/Golf/Season Tickets), we can ask for, and collect, personal information such as your name, billing and delivery address, telephone number, email address, date of birth and gender (where necessary), items ordered and payment details.

If you set up an account with us, we will store your password.

If you sign up for our email newsletter, we will request and store your first name, last name, and email address.

Bowood may also collect information regarding your visit to bowood.org. This may include where you are geographically, how you were referred to us (e.g., search engines, email marketing, etc.), your browser and device type, the pages you viewed, the duration of your visit, and any search terms used. This information may be collected even if you do not register an account with us.

How do we use your personal information?

We use this information to make your experience as easy and enjoyable as possible.

To process your order, including delivery and payment.

Online account holders require an email address and password to access their accounts.

We will send you special offers and promotions that may interest you if you have consented to us doing so or if we believe it may interest you. You may opt out of receiving these messages at any time by clicking the UNSUBSCRIBE button at the bottom of all our emails.

Any information we collect about customers’ browsing and buying habits is used for internal reporting and statistical analysis, as well as to continuously improve the Bowood website and the products and services offered to our customers.

To assist in the detection and prevention of fraud.

Why do we contact you?

If you have signed up for our newsletters, we will contact you to update you about exciting new promotions, events, special offers, sales, and exclusive offers to our contact list. You can opt out of marketing emails anytime—see below for more details. We will, however, only send you email marketing communications if you have engaged with us in the last two years.

When you purchase online, we will email you to confirm the order and notify you of any updates.

We may also contact you about leaving a review of an event you have attended or for products you have purchased online. The reviews are requested via email with a link to SurveyMonkey, and they are hosted and stored securely on their site. SurveyMonkey has its policy—to view this, please click here.

What are your rights?

Right of access – You can obtain confirmation that your data is being processed and request access. You can request by email to our General Manager – m.voyle@bowood.org, or in writing to:

Data Protection Officer – General Manager
Bowood Hotel, Spa and Golf Resort
Derry Hill
Wiltshire
SN11 9PQ

We will provide a copy of the information free of charge.

We will, without delay and within 1 month of your request (subject to extensions in some cases):

· Confirm what personal data we hold about you;
· Provide a copy of the data in a commonly used electronic format if the request is made electronically.
· Provide any explanatory materials.

When requests are complex or numerous, we can extend the response time by two more months. If this is the case, we will inform you within one month of receiving the request and explain why the extension is necessary.

Data portability—In addition to your access rights, you can require us to provide a copy of your information, which we hold in a commonly used machine-readable format.

Rights of Rectification and Erasure (the right to be forgotten) You may ask us to correct or remove information you think is inaccurate or no longer necessary.

Marketing communications:

You can sign up to receive marketing communications through our online website sign-up form, when you create an account or during the checkout process. TikTok has the opt-in box at any of these stages.

Marketing communications may be sent either electronically via email or physically through the post.

How do I unsubscribe from marketing communications?

All Bowood customers can refine or opt out of receiving marketing communications from us.

If you do not wish to continue to receive marketing communications from us, you can easily click on the ‘Unsubscribe’ link at the bottom of all email communications. Please note that if you opt out of receiving marketing communications, we may still store data relating to you and any purchases you made. We may contact you directly about your bookings and purchases.

Gift Vouchers – Gifted (Journey):
All Bowood Gift Vouchers issued via our website are fulfilled by our partners at Gifted (Journey). Please read their Privacy Policy here.

The things we cannot control…
Third-party sites: Our site may contain links to and from the websites of our partner networks and other third parties. If you follow a link to any of these websites, please note that they have their privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

We will use cookies (electronic tags) to monitor your browsing and purchasing habits on our site, for example, which pages you visit and from which you purchase them. If you have registered with us, your computer will store an identifying cookie, saving you time each time you revisit www.bowood.org by remembering your email address. You can change your browser settings to prevent cookies from being stored on your computer without your explicit consent. Please see our cookie policy for complete details.

SSL and Encryption:

We use the latest secure server technology to protect your personal information to the highest standards. We also use encryption to safeguard your personal information and only accept orders from web browsers that permit communication through Secure Socket Layer (SSL) technology. This means you cannot inadvertently place an order through an unsecured connection. Most web browsers above version three support this security. This encryption makes it virtually impossible for unauthorised parties to read any information you send us. The encryption technique we use is the highest standard available for e-commerce.

Any questions?
If you have questions about your data or our privacy policy, please contact our Marketing Department via our General Manager, m.voyle@bowood.org, or phone 01249 822 228.

Alternatively, you can write to us at:

Data Protection Officer – General Manager
Bowood Hotel, Spa & Golf Resort
Derry Hill
Wiltshire
SN11 9PQ

What is a cookie?

A cookie is a small file placed on your computer’s hard drive. It enables our website to identify your computer as you view different pages on our website, but it does not identify personal information. Cookies allow websites and applications to store your preferences to present content, options or functions specific to you. They also let us see how many people use the website, if you are a new visitor, and what pages they visit. Cookies can also enhance your online experience by remembering passwords, etc.

How we use cookies:

We may use cookies to:

· We analyse our web traffic using a Google Analytics package. Aggregated usage data helps us improve the website's structure, design, content, and functions.
· Identify whether you are signed in to our website. A cookie allows us to check whether you are signed in.
· Test content on our website. For example, 50% of our users might see one piece of content, and the other 50% a different piece of content.
· Store information about your preferences. The website can then present you with more relevant and interesting information.
· This is to recognise when you return to our website. We may show you relevant content or provide functionality you used previously.

Cookies do not give us access to your computer or any information about you other than that which you choose to share with us.

Controlling cookies:

You can use your web browser’s cookie settings to determine how our website uses cookies. If you do not want our website to store cookies on your computer or device, you should set your web browser to refuse cookies. However, please note that doing this may affect how our website functions and some pages and services may become unavailable.

How do I turn off cookies?

Most browsers will allow you to control whether or not they accept cookies. Instructions for configuring cookie settings in some of the most popular browsers are available from these pages:

Cookie settings in Internet Explorer
Cookie settings in Firefox
Cookie settings in Chrome

Detailed step-by-step guidance on controlling and deleting cookies is also available from www.aboutcookies.org.

For more information on how we use cookies, please email marketing@bowood.org.